Saturday, December 25, 2010

Merry Christmas!

We hope you've had a lovely one!

Thursday, November 25, 2010

Happy Thanksgiving!

Lots of love! We're thankful for YOU!

Thursday, November 11, 2010

Thank You To The Brave And Strong

Today (and every day) we are humbled by the men and women who are courageous and committed, who choose sacrifice and that which is bigger than them.
To those who have and are serving in the United States Armed Forces, and equally to the spouses and children of those serving, thank you.

Tuesday, November 02, 2010

Today is Election Day

Thanks for the button, Facebook!

Today is Election Day. Please vote. It makes a difference to be an active participant in the voice of our country.

For those in California, please visit if you have any questions about candidates, propositions, where to vote, etc.

Thanks for caring!

Sunday, October 31, 2010

Happy Halloween!

Have a spooky, silly, safe day! And don't worry...Lucy has her eyes on things.

Sunday, September 19, 2010

Exquisite Weddings Magazine Table Scape

I can not fix on the hour, or the spot, or the look, or the words, which laid the foundation. It is too long ago. I was in the middle before I knew that I had begun.

Fitzwilliam Darcy to Elizabeth Bennet
Pride and Prejudice by Jane Austen

We're so lucky to be able to partner with artistic dynamos whose enthusiasm for creativity is beyond inspiring. This summer, such a collaboration was formed to create a table top for Exquisite Weddings Magazine (as seen on pages 118-119). We brainstormed an homage to romance through the ages with Sharon Mintz/Organic Elements and designed a Victorian shabby-chic dessert table with unexpected accents and highlights.

Red Letter Days and Organic Elements certainly didn't go at this alone. We'd like to thank the following partners in fun:

Haydee Aldrete/Concepts Event Design for the furniture and linens
Courtney Scowby/Brightly Designed for the paper elements
Patricia Laurice/Chez Laurice for the vintage elements
Jeni Maus/Found Vintage Rentals for the picture frames
Julie Frans and Devin Woodall/Dining Details for the lemon poppy seed cake
David Wasserman/Joes On The Nose for the hot chocolate drinks and whipped cream
Kristen Peelle/Kristen Peelle Photography

Sharon's bright idea (paying tribute to bright ideas...)

Homage to my years of staying on my toes...

Love notes and quotes.

Our three couples: Romeo and Juliet; Darcy and Elizabeth; Edward and Bella.

Reflections 9.2010

I began dancing at the age of four (oh, the memories...and now I recall why I love of red) but before I took my first ballet class, movement and music were food for my brain and soul. I was raised by audiophiles. It was inescapable.

I've been asked recently why I tweet a sample from my daily soundtrack each morning. Honestly, it sets the course for my day. I seem to naturally assign songs to people, to situations, to random things I observe. It's a fun and inspiring way for me to get my juices flowing. It sometimes cracks me up. At times I get a bit choked up.

When Mia and I get to know clients, one thing we chat about often is music. Obviously songs of personal significance are selected for poignant moments of their celebrations and their event soundtrack is given serious consideration. But beyond that, we like to know what makes up their daily music listening. It always keys in to the bigger picture and a better understanding of who they are as individuals, as a couple, as a family, even as a company.

Which leads us to ask...what makes up your daily soundtrack? Who is serenading your morning commute? Who is musically expressing your excitement for life? Who do you love to shake your groove thang to?

Please share! Inquiring minds want to know.

Wednesday, September 08, 2010

Red Letter Days' Facebook Page

We heart Facebook. How best to connect with your BFF from fourth grade or first love who's now a married neurosurgeon with three children and a summer home in Tuscany (not speaking from personal experience...)?

We especially heart our Red Letter Days Facebook page. Check it out! We offer up the Red Letter Daily, celebrating the quirky, the beautiful, and the inspiring. This week (maybe longer), we're honoring our amazing clients whose weddings we've been so blessed to be part of.


Monday, September 06, 2010

Happy Labor Day!

We hope you have a terrific day of relaxation, good eats, and time spent with loved ones. We're taking a Red Letter Day of rest and look forward to sharing those images we promised...

Bek and Mia

Wednesday, August 11, 2010

Reflections 7.2010 and 8.2010

I assume you've examined the Fourth of July fireworks over the Washington Monument thoroughly by this point.

Sorry about that. The July and early August schedule didn't allow for blog time, unfortunately.

So what to reflect on? Anything and everything, as long as it's visual. Pictures, please. There's A LOT to share, so the name of the game for the next bit 'o time is to say it with images, not with words (well, few words...I have a really difficult time not chatting.)

Enough said.

Sunday, July 04, 2010

Happy Fourth of July!

Photo by Tai Shimizu

Independence rocks! Relax well, grill often. Watch (out) for fireworks.

Friday, June 25, 2010

RLD's new look

Ahhh...nothing like a fresh, new look to put a spring in your step.

With the five year anniversary approaching, and neither Mia nor I wanting to do anything too drastic to our 'dos, we decided it was time for Red Letter Days to wash that 2005 out of its hair.

Both Mia and I knew we wanted our new logo to be created from a process that examined the mission on which we founded Red Letter Days and the road we have traveled so far. It would ultimately state what Red Letter Days is by reflecting who Mia and I are as people. It would also have to look really nifty.

Not a small task, so our artist partner would have to be someone who created similarly. Well, that's Wendy Ware. We asked. She said yes. Done deal.

Wendy is a phenomenal artist and master calligrapher (a rare find these days...her work is never created on a computer). She has generously shared her talent with the event community of San Diego since her arrival here 12 years ago. She and her business partner, Leslie Moss, have recently launched Wendelline Papers, a product line of event accessories, enclosure cards, and gift tags that Wendy has hand drawn. Super cool.

Wendy the lithographer and specialist in letter forms, and Wendy the driven, disciplined business woman, guided Mia and me through an intuitive process that examined what is most important to us as business partners and as individuals. We talked (a lot) and Wendy really listened. Ideas were clarified, options were efficient and effective time, we had our logos.

Logos? Plural? Yes. Mia and I loved the final two options so much we chose to keep both. They each reflect Red Letter Days but one is a little more me and one is a little more Mia. It will also come in handy down the road when we need a second logo. But that is a story for a different blog post (and no, we are not starting a catering company).

Here they are!

Sunday, June 20, 2010

Our Mission Statement

Birthdays and anniversaries open the door to reflection.

In order to truly examine where Red Letter Days is as company and where it's headed, Mia and I pulled up the mission statement we created one summer day in a kitchen in Oceanside, California five years ago. That day, the coffee was flowing, a nice breeze was blowing...

We were inspired and full of possibility.

Red Letter Days believes that joy and support should be ever present when celebrating occasions of personal significance. Because we are a stand for acknowledging the greatness of other people, Red Letter Days creates events that authentically mark history in the lives of our clients.

Yes, that's Red Letter Days. What we established as the foundation from which to build and the north star to guide our journey has been actualized and is more relevant than ever.

Terrific! So with inspiration to the hilt and possibility abound, it's time to share those new logos...

Saturday, June 12, 2010

Reflections 6.2010

June 2010 is a month Mia and I have looked forward to since creating Red Letter Days in June 2005. Why? Because we knew that if we made it to this point without "unfriending" each other on Facebook, we'd probably be just fine.

Photo by Cary Pennington / Cary Pennington Photography

In September 2004, I launched Rebecca Gaffney, Wedding & Event Coordination, and at that time, I asked Mia to please ensure I stay on proverbial course by being my "business guru." Job description: guiding me on the subtle and charming intricacies of starting a business in California. Payment: dinners at Outback Steak House (refraining from comment is appreciated...)

Photo by Megan Power / Megan Power Photography

After about nine months of going it alone, I realized that two really is better than one. I asked, actually begged, Mia to be my business partner.

She told me I was crazy. Friends don't let friends go into business with each other.

Guess who won (guess who's an only child)?

Photo by a friend

In August 2005, Red Letter Days produced its first event - a benefit concert for the Mr. Holland's Opus Foundation. As I mentioned in my January "Reflections," it was a transforming experience.

Photo by a friend

Lessons learned and goals attained motivated us to think big, to think think that there might just be a fifth birthday for our company to celebrate.

We became very focused and worked with wonderful clients. We began the biennial tradition of torturing our dear friend Cary Pennington with the joy of taking our head shots. In 2006, Mia got a new hair color.

We also began our collection of images fondly known as "power" or "rock" shots (insert sarcasm...).

Red Letter Days grew. We welcomed Chrissy, Amber, Jessica and Scarlett with open arms, and we're very honored that they still call Red Letter Days home. We started tightening who we are as a company, got some new head shots in 2008, launched a new website in 2009...

...and Mia finally decided she prefers blond over black.

(One day, we'll record that rock album...)

So here we are. 2010. Mia and I are grateful, humbled, thoroughly jazzed. We celebrate for a living. We celebrate life...daily.

And as Red Letter Days celebrates its fifth, we've given it a new look...a new "head shot," if you will. We're very excited to share our new logos (yes, there's to represent each of us) that were created with brilliant artistry by master designer and calligrapher, Wendy Ware. In addition, we look forward to launching our Service Couple of the Year program (put on your thinking caps and open your hearts...essays and lots of love involved in this one).
Mia and I thank you, as always, for standing behind celebration and the action of making every day a red letter day.

Monday, May 31, 2010

Katie Lausten to Jeff Lessard

Katie and Jeff are brave, smart, kind, and FUNNY (just what you'd seek in a friend and a client). Both helicopter pilots for the U.S. Navy, they created their intimate ocean side wedding to celebrate who they are as people while honoring the service they both cherish and respect.

Photographer Joshua Aull perfectly captured all the qualities we found so dear in Katie and Jeff. Their love and devotion to each other made our hearts melt.

Katie and Jeff chose to see each other prior to their ceremony.

Final details were checked...

...and the celebration began.

The party continued...